Source: New york times Got a Book in You? More Companies Than Ever Are Willing to Get It Out By GAYLE FELDMAN Published: March 1, 2004 ince September, the nation's second-largest bookseller, Borders Group, has quietly been conducting an experiment in six Philadelphia-area stores, not as a bookseller, but as a publisher. "It's easy to publish your own book!" the "Borders Personal Publishing" leaflets proclaim. Pay $4.99. Take home a kit. Send in your manuscript and $199. A...