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JetBlue, Delta's Song, airfare
Published on August 26, 2004 By joetheblow In Travel
SOURCE: FORBES

JetBlue Vs. Delta's Song
Lisa DiCarlo, 05.17.04, 6:00 AM ET

The pressure that low-cost airlines have put on their much larger, much older competitors is unprecedented in the industry. Today, more than 25% of all passengers fly on a low-fare carrier, more than double that figure just ten years ago.

The growth and competition has been especially pronounced along the busy East Coast, where JetBlue (nasdaq: JBLU - news - people ) forced Delta Air Lines (nyse: DAL - news - people ) into establishing a low-fare subsidiary called Song.

Like Southwest (nyse: LUV - news - people ) before it, JetBlue is a pioneer. The company, which launched in February 2000, has focused on friendly, informal service. It was the first airline to offer free live TV...





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Comments
on Aug 26, 2004
Joe, your blog is supposed to be about YOUR stuff.  Not reposting other people's stuff.